Whatever the strategy is, every company should innovate continuously. Innovation of products, services and processes. To better serve customers or to reduce costs. To capitalise proactively on a changing environment. If not, someone else will, which could be an unpleasant surprise. Therefore, innovation can't be a one-off thing, it should be an integral part of the business.
The three main pillars form the to success. To create an innovative organisation they are developed in this order:
|Analyse:||context, scenarios, trends and competencies|
|Choose:||the strategy - all aspects of the business model|
|Change:||prune, change and develop|
|Manage:||leading, supporting and adapting the innovative organisation|
Since the context changes continuously, the analyses and choices should be regularly re-assessed - hence these steps form a circle. This is FWDmove's Business Development Cycle.
Download here the FWDmove concept in a nutshell, including the Business Development Cycle